Digital Content Producer


Work with news staff to plan, structure, report and write news and information content for Web sites and other new media platforms.  Produce the sites’ content to optimize the user experience by being attentive to live web metrics and UE best practices.  Enhance the news content with outside links, maps, slideshows.  Coordination of news editorial and technical staff to facilitate the migration of multi-media content to new media platforms, including video, audio, still photos and graphics.  Assist in online coverage of major news events, breaking news and severe weather to ensure high quality consistent community coverage online.  Build out special sections and site features to enhance coverage and increase user engagement.  Shoot, write and edit content to enhance online coverage for all platforms.  Assist in the management of user-generated content on the sites.  Responsible for content generation for niche sites as directed by the director of new media.  Work with other departments, including sales and marketing, as needed on site and station initiatives that require content integration.  Convert new media content to broadcast style  Perform other duties as needed and directed by the Director of New Media. • At least 1 year experience producing, managing and showcasing online content preferred • Must demonstrate good journalism and writing skills (including AP Style) as well as an understanding of current events • Must understand basic journalism legal principles • Must be able to multi-task, meet deadlines and work under pressure • Experience working in a dynamic, fast-paced newsroom environment strongly preferred • Working knowledge of online content-management systems preferred • Working knowledge of web-design tools, such as HTML, Flash, ASP.Net, DreamWeaver, JavaScript, Adobe Photoshop, and FTP programs preferred